http://www.prmatters.co.nz fresh thinking - influential communication Thu, 26 Jan 2012 01:27:04 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.prmatters.co.nz/does-this-year%e2%80%99s-hottest-%e2%80%98toy%e2%80%99-require-parental-guidelines/ http://www.prmatters.co.nz/does-this-year%e2%80%99s-hottest-%e2%80%98toy%e2%80%99-require-parental-guidelines/#comments Wed, 20 Oct 2010 21:05:48 +0000 Jane Dodd http://www.prmatters.co.nz/?p=652 With the iPhone being hailed as one of the best baby-sitters ever and a firm favourite with many young kids,  is there a need for the developers and marketers of such products to be issuing advice on appropriate use for younger audiences?  In the case of online time, child development experts tell us that too [...]

]]> http://www.prmatters.co.nz/does-this-year%e2%80%99s-hottest-%e2%80%98toy%e2%80%99-require-parental-guidelines/feed/ 1 http://www.prmatters.co.nz/entire-towns-are-falling-off-their-ladders/ http://www.prmatters.co.nz/entire-towns-are-falling-off-their-ladders/#comments Mon, 30 Aug 2010 04:54:45 +0000 Paul http://www.prmatters.co.nz/?p=600 It’s Safety New Zealand Week.  This morning I was reading in the Dominion Post of a renewed campaign to alert us to dangers at home. Apparently last year more than 650,000 of us were injured in the home – one every 48 seconds. Staggering! This afternoon ACC kicked off its campaign with a statement detailing [...]

]]> http://www.prmatters.co.nz/entire-towns-are-falling-off-their-ladders/feed/ 1 http://www.prmatters.co.nz/another-tragedy-and-chorus-call-for-the-government/ http://www.prmatters.co.nz/another-tragedy-and-chorus-call-for-the-government/#comments Wed, 12 May 2010 03:10:19 +0000 Paul http://www.prmatters.co.nz/?p=401 The nation is shocked by the death the young James Webster, caused in all probability by drinking a bottle of vodka taken from his grandmother’s cupboard. It is an absolute tragedy and without doubt we all feel for his grieving mother, father and sister. Another young person dies.  This week it was alcohol poisoning, and [...]

]]> http://www.prmatters.co.nz/another-tragedy-and-chorus-call-for-the-government/feed/ 3 http://www.prmatters.co.nz/it-may-be-the-500001st-word-but-it-will-certainly-not-be-the-last/ http://www.prmatters.co.nz/it-may-be-the-500001st-word-but-it-will-certainly-not-be-the-last/#comments Mon, 15 Mar 2010 00:14:38 +0000 Dennis Lynch http://www.prmatters.co.nz/?p=332 The power of the English language to invent new words and seamlessly adopt them into everyday use is one of its magical strengths, and as a result English is universally recognised as having the richest vocabulary of any of the world’s 2700 languages. Why raise it? Well the thought came to me last Friday following [...]

]]> http://www.prmatters.co.nz/it-may-be-the-500001st-word-but-it-will-certainly-not-be-the-last/feed/ 0 http://www.prmatters.co.nz/does-a-rugby-final-justify-silence-in-the-face-of-bad-behaviour/ http://www.prmatters.co.nz/does-a-rugby-final-justify-silence-in-the-face-of-bad-behaviour/#comments Wed, 19 Aug 2009 05:25:59 +0000 Jane Dodd http://www.prmatters.co.nz/?p=133 Given the public discussion around the Kelston Boys vs. Auckland Grammar rugby game brawl it has been interesting to see the marked difference between how the two schools have reacted through their communication with their pupils and the wider public. I was initially disappointed to hear the principals of both schools, in the first interviews [...]

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