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	<title>PR Matters &#187; Auckland</title>
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		<title>Will adding ‘super’ to the brand bridge the divide?</title>
		<link>http://www.prmatters.co.nz/will-adding-%e2%80%98super%e2%80%99-to-the-brand-bridge-the-divide/</link>
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		<pubDate>Thu, 09 Apr 2009 01:56:11 +0000</pubDate>
		<dc:creator>Network Team</dc:creator>
				<category><![CDATA[PR Matters]]></category>
		<category><![CDATA[Auckland]]></category>
		<category><![CDATA[Auckland Chamber of Commerce]]></category>
		<category><![CDATA[mayor]]></category>
		<category><![CDATA[Michael Barnett]]></category>
		<category><![CDATA[super-city]]></category>

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		<description><![CDATA[<div class="addthis_toolbox addthis_default_style " addthis:url='http://www.prmatters.co.nz/will-adding-%e2%80%98super%e2%80%99-to-the-brand-bridge-the-divide/' addthis:title='Will adding ‘super’ to the brand bridge the divide? '  ><a class="addthis_button_facebook_like" fb:like:layout="button_count"></a><a class="addthis_button_tweet"></a><a class="addthis_counter addthis_pill_style"></a></div>What many of those who have the good fortune to live in any corner of New Zealand except Auckland don’t get is that there isn’t, and never has been, one united Auckland. Nor, for that matter, is there one typical Aucklander. Auckland in its sprawl from Waiheke Island to Otara market to a race-day at [...]<div class="addthis_toolbox addthis_default_style addthis_32x32_style" addthis:url='http://www.prmatters.co.nz/will-adding-%e2%80%98super%e2%80%99-to-the-brand-bridge-the-divide/' addthis:title='Will adding ‘super’ to the brand bridge the divide? ' ><a class="addthis_button_preferred_1"></a><a class="addthis_button_preferred_2"></a><a class="addthis_button_preferred_3"></a><a class="addthis_button_preferred_4"></a><a class="addthis_button_compact"></a></div>]]></description>
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