http://www.prmatters.co.nz fresh thinking - influential communication Thu, 26 Jan 2012 01:27:04 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.prmatters.co.nz/media-relationships-it%e2%80%99s-important-to-make-them-work/ http://www.prmatters.co.nz/media-relationships-it%e2%80%99s-important-to-make-them-work/#comments Thu, 19 Jan 2012 04:55:09 +0000 Paul http://www.prmatters.co.nz/?p=1352 The Press has accused EQC of being unprofessional in its portrayal of two of its reporters – one as “schizophrenic in his writing” and another as a “rogue reporter”. The background to this is the EQC’s presentation to field staff on Monday reminding them of the organisation’s responsibilities to the media and that media enquiries [...]

]]> http://www.prmatters.co.nz/media-relationships-it%e2%80%99s-important-to-make-them-work/feed/ 0 http://www.prmatters.co.nz/the-spirit-of-communicating/ http://www.prmatters.co.nz/the-spirit-of-communicating/#comments Tue, 20 Dec 2011 22:25:03 +0000 Paul http://www.prmatters.co.nz/?p=1346 St Matthew-in-the-City sees the Christmas season as an opportunity to spark thought and conversation in the community.  They’ve put up their Christmas billboard portraying Mary, Jesus’ mother, looking at a home pregnancy test kit revealing that she is pregnant. In much less dramatic ways, on one level many of us use the Christmas season to [...]

]]> http://www.prmatters.co.nz/the-spirit-of-communicating/feed/ 0 http://www.prmatters.co.nz/food-for-the-nation/ http://www.prmatters.co.nz/food-for-the-nation/#comments Tue, 13 Dec 2011 01:00:09 +0000 Jane Dodd http://www.prmatters.co.nz/?p=1329 During the next four weeks New Zealanders’ combined spending on food, beverages and other grocery items is likely to once again break records.  Even though purse strings are tighter, people will over-compensate for fear of being caught short. Budget pressures aside, we forget how fortunate we are to have access to such an impressive choice [...]

]]> http://www.prmatters.co.nz/food-for-the-nation/feed/ 0 http://www.prmatters.co.nz/mayor-parker-and-ballantynes-show-us-how-it-can-be-done/ http://www.prmatters.co.nz/mayor-parker-and-ballantynes-show-us-how-it-can-be-done/#comments Thu, 08 Dec 2011 00:50:42 +0000 Jane Dodd http://www.prmatters.co.nz/?p=1317 As President of the Public Relations Institute of NZ (PRINZ), I was privileged late last week to present Bob Parker, Mayor of Christchurch with the Institute’s Communicator of the Year award in Christchurch.  It is an annual award bestowed by the College of Fellows, so the selection of Mayor Parker is not simply one of [...]

]]> http://www.prmatters.co.nz/mayor-parker-and-ballantynes-show-us-how-it-can-be-done/feed/ 0 http://www.prmatters.co.nz/new-ipads-for-mps/ http://www.prmatters.co.nz/new-ipads-for-mps/#comments Wed, 30 Nov 2011 22:16:53 +0000 Jane Dodd http://www.prmatters.co.nz/?p=1306 On arriving for their first day at Parliament yesterday, MPs were given a goodie bag with pen and notebook, iPad 2 and iPhone or Blackberry. The iPads were preloaded with key information new members could refer to during their induction programme. No doubt there will be some of the usual criticisms leveled at our public [...]

]]> http://www.prmatters.co.nz/new-ipads-for-mps/feed/ 1 http://www.prmatters.co.nz/never-mind-policy-what%e2%80%99s-on-the-tape/ http://www.prmatters.co.nz/never-mind-policy-what%e2%80%99s-on-the-tape/#comments Tue, 15 Nov 2011 01:50:13 +0000 Paul http://www.prmatters.co.nz/?p=1237 It is hard not to feel that that the 2011 General Election has descended into farce.  We’re now ten days out from the Election, and for nigh on three days our politicians aided and abetted by the national media have given us a diet of irrelevancy about a tape of a private conversation. The PM [...]

]]> http://www.prmatters.co.nz/never-mind-policy-what%e2%80%99s-on-the-tape/feed/ 0 http://www.prmatters.co.nz/when-sorry-is-too-little-too-late/ http://www.prmatters.co.nz/when-sorry-is-too-little-too-late/#comments Fri, 14 Oct 2011 01:05:11 +0000 Paul http://www.prmatters.co.nz/?p=1184 It was an outrage, but there was an apology. A “stupid thing” had been done and it was now deeply regretted. An All Black had gone out drinking (and smoking).  Fortunate for Cory Jane, he played a blinder and the match was won. The second apology of the week came from Costamare Shipping Company managing [...]

]]> http://www.prmatters.co.nz/when-sorry-is-too-little-too-late/feed/ 1 http://www.prmatters.co.nz/where-do-some-of-the-big-issues-sit-on-your-relevance-index/ http://www.prmatters.co.nz/where-do-some-of-the-big-issues-sit-on-your-relevance-index/#comments Tue, 24 May 2011 03:47:08 +0000 Jane Dodd http://www.prmatters.co.nz/?p=888 Even without realising it, relevance dominates our thinking every day.  The more relevant the communication, the more likely we are to first become engaged and then respond. My personal Relevance Index (RI) is based around • Do I have a choice in the matter? Who ignores an IRD letter or one from the Ministry of Transport?  [...]

]]> http://www.prmatters.co.nz/where-do-some-of-the-big-issues-sit-on-your-relevance-index/feed/ 0 http://www.prmatters.co.nz/new-chums-in-a-unique-cause/ http://www.prmatters.co.nz/new-chums-in-a-unique-cause/#comments Thu, 18 Nov 2010 22:43:31 +0000 Paul http://www.prmatters.co.nz/?p=688 I’ve not been there, but New Chums Beach on the eastern side of the Coromandel has now become a political cause celebre.  I suspect that this is not so much for its beauty but its value as political leverage on the part of the opposition parties, Labour and Greens. Beautiful I’m sure, but New Chums [...]

]]> http://www.prmatters.co.nz/new-chums-in-a-unique-cause/feed/ 0 http://www.prmatters.co.nz/observation-is-key-to-innovation/ http://www.prmatters.co.nz/observation-is-key-to-innovation/#comments Tue, 02 Nov 2010 22:50:51 +0000 Jane Dodd http://www.prmatters.co.nz/?p=671 “Observation is key to innovation” These were the words of wisdom from guest speaker Ray Avery at the Salvation Army’s launch of their Hope at Christmas appeal at the Holiday Inn in Auckland last week.  He also told us that being alert to the opportunities around us can result in one person changing a single [...]

]]> http://www.prmatters.co.nz/observation-is-key-to-innovation/feed/ 0