http://www.prmatters.co.nz fresh thinking - influential communication Thu, 26 Jan 2012 01:27:04 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.prmatters.co.nz/food-for-the-nation/ http://www.prmatters.co.nz/food-for-the-nation/#comments Tue, 13 Dec 2011 01:00:09 +0000 Jane Dodd http://www.prmatters.co.nz/?p=1329 During the next four weeks New Zealanders’ combined spending on food, beverages and other grocery items is likely to once again break records.  Even though purse strings are tighter, people will over-compensate for fear of being caught short. Budget pressures aside, we forget how fortunate we are to have access to such an impressive choice [...]

]]> http://www.prmatters.co.nz/food-for-the-nation/feed/ 0 http://www.prmatters.co.nz/never-mind-policy-what%e2%80%99s-on-the-tape/ http://www.prmatters.co.nz/never-mind-policy-what%e2%80%99s-on-the-tape/#comments Tue, 15 Nov 2011 01:50:13 +0000 Paul http://www.prmatters.co.nz/?p=1237 It is hard not to feel that that the 2011 General Election has descended into farce.  We’re now ten days out from the Election, and for nigh on three days our politicians aided and abetted by the national media have given us a diet of irrelevancy about a tape of a private conversation. The PM [...]

]]> http://www.prmatters.co.nz/never-mind-policy-what%e2%80%99s-on-the-tape/feed/ 0 http://www.prmatters.co.nz/three-countries-three-voting-systems-same-end-result/ http://www.prmatters.co.nz/three-countries-three-voting-systems-same-end-result/#comments Wed, 22 Sep 2010 00:24:52 +0000 Dennis Lynch http://www.prmatters.co.nz/?p=611 Prime Minister John Key has voiced concerns that the Act Party’s ‘debacle’ is likely to turn the public off MMP. He is quoted as saying “I think it will increase the likelihood that people will vote MMP out”. What he doesn’t make clear is whether he thinks that in voting out MMP the electorate will [...]

]]> http://www.prmatters.co.nz/three-countries-three-voting-systems-same-end-result/feed/ 0 http://www.prmatters.co.nz/never-mind-the-lost-productivity-its-a-rich-educational-experience/ http://www.prmatters.co.nz/never-mind-the-lost-productivity-its-a-rich-educational-experience/#comments Wed, 23 Jun 2010 04:40:26 +0000 Paul http://www.prmatters.co.nz/?p=452 There have been many calculations of the lost productivity arising from the Football World Cup from tiredness due to late night games and time spent on the internet chasing match reports. Aside from the drama of the games, I believe the educational and cultural insights to be gained from the Event far outweigh the potential [...]

]]> http://www.prmatters.co.nz/never-mind-the-lost-productivity-its-a-rich-educational-experience/feed/ 0 http://www.prmatters.co.nz/has-our-media-diet-become-unhealthy-or-are-we-being-fed-what-we-are-asking-for/ http://www.prmatters.co.nz/has-our-media-diet-become-unhealthy-or-are-we-being-fed-what-we-are-asking-for/#comments Tue, 23 Feb 2010 02:54:55 +0000 Jane Dodd http://www.prmatters.co.nz/?p=291 Is there a disturbing trend towards tabloid style news items taking precedence over the real news?  Just a few weeks ago the possibility that Brad Pitt and Angelina Jolie had broken up was in our six pm news bulletins.  Don’t get me wrong I have been known to read the odd gossip magazine but a [...]

]]> http://www.prmatters.co.nz/has-our-media-diet-become-unhealthy-or-are-we-being-fed-what-we-are-asking-for/feed/ 1 http://www.prmatters.co.nz/government-showing-deft-communication-touch/ http://www.prmatters.co.nz/government-showing-deft-communication-touch/#comments Fri, 12 Feb 2010 03:08:03 +0000 Dennis Lynch http://www.prmatters.co.nz/?p=270 The Government’s handling of the tax changes to be announced in the May budget show a masterly understanding of managing long term communications. Delegate the task of putting forward ideas to a third party (a commission) and then immediately reject the most controversial (phew, it’s not going to be as bad as it could be!); [...]

]]> http://www.prmatters.co.nz/government-showing-deft-communication-touch/feed/ 0 http://www.prmatters.co.nz/knowing-the-price-of-everything-and-value-of-nothing/ http://www.prmatters.co.nz/knowing-the-price-of-everything-and-value-of-nothing/#comments Wed, 07 Oct 2009 02:13:32 +0000 Paul http://www.prmatters.co.nz/?p=143 The Greens fess up to “making a mistake” in the way they used the accommodation subsidy for the benefit of their communal super fund; and Labour colleagues again rush to the defense of fellow MP Chris Carter over the largesse of his and his partner’s travel costs. Meanwhile Finance Minister Bill English remains battered, bruised and [...]

]]> http://www.prmatters.co.nz/knowing-the-price-of-everything-and-value-of-nothing/feed/ 1 http://www.prmatters.co.nz/no-nonsence-nanoscience/ http://www.prmatters.co.nz/no-nonsence-nanoscience/#comments Fri, 25 Sep 2009 04:34:22 +0000 Network Team http://www.prmatters.co.nz/?p=141 What a week when we’ve just witnessed the miracle of our very own John Key on Letterman , and a scientist tells us that immortality is only 20 years away. The 61-year-old American, who’s been right before, says that at the rate our understanding of genes and computer technology is accelerating, new nanotechnologies will be capable of [...]

]]> http://www.prmatters.co.nz/no-nonsence-nanoscience/feed/ 1 http://www.prmatters.co.nz/organics-will-prosper-never-mind-the-science/ http://www.prmatters.co.nz/organics-will-prosper-never-mind-the-science/#comments Tue, 25 Aug 2009 05:38:13 +0000 Paul http://www.prmatters.co.nz/?p=134 There is no reason at all to believe the “organic” brand has been seriously damaged following the UK Food Standards Agency (FSA) finding that there is essentially no nutritional difference between organic and conventionally produced foods.  Yes, in the wider market organic foods may have lost some of their lustre, but purchases of “brand organic” or [...]

]]> http://www.prmatters.co.nz/organics-will-prosper-never-mind-the-science/feed/ 1 http://www.prmatters.co.nz/not-my-cup-of-mea-culpa/ http://www.prmatters.co.nz/not-my-cup-of-mea-culpa/#comments Tue, 19 May 2009 05:00:39 +0000 Network Team http://www.prmatters.co.nz/?p=103 “I’m sorry,” said Auckland Mayor John Banks yesterday, “It was a mistake for me to suggest that up to 40 percent of the city’s staff could lose their jobs.”  Oh, he really didn’t mean it that 2700 council employees will be tossed out when the new Auckland super city is formed? It’s possible that the [...]

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