Comments on: Will adding ‘super’ to the brand bridge the divide? http://www.prmatters.co.nz/will-adding-%e2%80%98super%e2%80%99-to-the-brand-bridge-the-divide/ fresh thinking - influential communication Wed, 30 Nov 2011 22:56:21 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Brian http://www.prmatters.co.nz/will-adding-%e2%80%98super%e2%80%99-to-the-brand-bridge-the-divide/comment-page-1/#comment-66 Brian Thu, 09 Apr 2009 02:17:18 +0000 http://www.prmatters.co.nz/?p=93#comment-66 Drawing on the deep wisdom and insight of the Tui billboard campaign - "yeah, right"! Drawing on the deep wisdom and insight of the Tui billboard campaign – “yeah, right”!

]]> By: Simon http://www.prmatters.co.nz/will-adding-%e2%80%98super%e2%80%99-to-the-brand-bridge-the-divide/comment-page-1/#comment-65 Simon Thu, 09 Apr 2009 02:07:28 +0000 http://www.prmatters.co.nz/?p=93#comment-65 Well put Erica. I'd be interested to know why we settled on super-city as opposed to mega-city or the even more fantastic megalopolis <a href="http://en.wiktionary.org/wiki/supercity" rel="nofollow">http://en.wiktionary.org/wiki/supercity</a> I feel Auckland is more mega than super. Well put Erica. I’d be interested to know why we settled on super-city as opposed to mega-city or the even more fantastic megalopolis http://en.wiktionary.org/wiki/supercity

I feel Auckland is more mega than super.

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